Sony has announced its 18-200mm F3.5-6.3 OSS E-mount telephoto lens will be available from September 10, 2010 at an estimated retail price of $800 in the US and £699 in the UK. The image-stabilized zoom lens with an equivalent zoom range of 27-300mm is designed for the company’s NEX series of interchangeable lens cameras and camcorder. It will join the existing line-up of E-mount lenses – the 18-55mm F3.5-5.6 zoom and 16mm F2.8 pancake wideangle.

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Sony has released three prime lenses for its Alpha SLR system. First up is the eagerly-awaited Carl Zeiss Distagon T* 24mm F2 SSM, which we saw in prototype form at PMA. Designed as a fast wideangle for full frame, it also offers a classic 35mm-equivalent field of view on APS-C. Second we have the DT 35mm F1.8 SAM, a fast normal lens for APS-C. Finally this is joined in Sony’s newly-christened ‘Easy Choice’ range of inexpensive primes by the 85mm F2.8 SAM, a compact ‘portrait’ telephoto that works on both APS-C and full frame cameras. All of these lenses can also be used on the NEX mirrorless cameras via the LA-EA1 adapter, although in manual focus mode only. The 24mm and 85mm lenses will start shipping from late September at retail prices of €1,250 and €250 respectively, followed by the 35mm which will be available from mid-October at a retail price of €200. With regards to the US price and availability of the three lenses, the company says, “Announcement for US market is not being made at this time, but will be made closer to the products’ market introduction.”

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Just posted: Sony DSLR A390 quick review

On July 28, 2010, in Cameras, by admin
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Just Posted: Our review of the Sony Alpha 390. Sony’s latest DSLR is a minor upgrade to the A380, but Sony has made some important ergonomic changes that should make the new model easier to get to grips with (literally). At the core of the A390 is the same 14Mp CCD sensor as the A380 and A350, from which the A390 also inherits its innovative Fast AF Live View mode. Is a new handgrip enough to make the A390 stand out from the crowd? Check out our review and sample gallery to find out…

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Just posted: The star of the show amongst Sony’s trio of newly announced lenses is undoubtedly the Carl Zeiss-branded Distagon T* 24mm F2 SSM. We’ve had a pre-production sample on loan from Sony for the past couple of days, and have put together a detailed preview. We’ve also shot a small samples gallery, using both full frame and APS-C cameras, to give you an initial flavor of its capabilities.

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Sony has unveiled the Cyber-shot DSC-WX5, DSC-TX9 and DSC-T99 digital compacts. The WX5 and TX9 incorporate the company’s latest 12.2MP, 1/2.3" Exmor R back illuminated CMOS sensor. Both feature a ‘Superior Auto’ mode that shoots bursts of between 2 and 6 shots then combines them either to reduced noise or boost dynamic range, depending on the scene you’re shooting. The WX5 includes a wide angle 4x optical zoom lens starting at 24mm equivalent and a 2.8" LCD, while the TX9 comes with a 3.5" touchscreen LCD and a 25-100mm equivalent lens. Other features include a Background Defocus mode, 3D Sweep Panorama mode and 1080i Full AVCHD video recording. The DSC-T99 features the same lens and body design as the TX9, a smaller LCD and a 14MP CCD sensor that cannot achieve the fast multi-shot shooting required for Superior Auto mode. All three cameras offer a Soft Skin mode that tries to smooth out wrinkles and other blemishes from the subject’s skin.

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